Booklets are a powerful and inexpensive way to inform, educate, advertise services or products, and to tell a story. Brands have used booklets to showcase production process, list benefits, set usage guidelines, describe event schedules, provide detailed instructions, and map out exhibitions.
Custom booklets have wide-ranging applications including:
- Employee handbooks
- Product catalog
- Training manual
- Policy manual
- Event programs
- Reference guides
- Membership directories
- Patient handbook
- Community health awareness
- Thesis or dissertation
Components of a High-Quality Booklet
While many booklet printing services are available, choosing the ones that offer stress-free high-quality printing is important. There are many factors that have to be looked into to ensure the booklet is of high quality and looks amazing.
- Binding options: The first relates to booklet binding options, and the choice of binding depends on what the booklet is intended for. Options include perfect binding, saddle stitch, spiral binding, hardcover, tape bound, sewn bound, loop stitched, and coil binding. Saddle stitching is economical and is best suited for magazines or booklets with less number of pages. Perfect binding is ideal for manuals and catalogs that have between 40 to 1000 pages or 20 to 50 sheets. Spiral binding is a quick way to get a university or college document or dissertation bound. If you desire to laminate the pages, it is best to opt for spiral or wire coil booklets.
- Choice of paper: A competent booklet printer offers a wide variety of papers including recycled paper, glossy, uncoated paper blocks or matte. Additional options such as UV coating, varnish or gloss aqueous, highlight the graphics in the booklet and so on are also offered. Another aspect to consider while printing high-quality booklets is the thickness of the paper. Choose a thick paper for booklets that are intended to last for long periods of time. These include booklets that describe product warranty, usage instructions or patient education booklets that are kept for a long time. Thin paper stock is an economical option if you want to print temporary-use booklets such as event programs or agenda for a meeting.
- Customization options: A high-quality booklet printing services provider also offers different customization options to enhance the look of your custom booklet. These include die cutting, embossing, irregular cuts, foil stamping and many more.
Embossing is a process of forming a three-dimensional impression using a special metal die. This creates a unique stand-out effect in your booklet. Foil stamping adds glimmer, shine or texture that you can use to highlight specific images or texts in the booklet. With die cutting, you can create many shapes and contours from perfect circles to unconventional corners on the brand logo or image. Other customization options include the use of metallic ink and pantone spot color inks that enable you to print colors that are not produced with the standard 4-color printing.
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